Options > Project Settings
Project start measure = 0
Tick the box for base ruler off this
I do the same for my project default except I don't tick the box because I come from orchestral/band chart reading where I'm really used to seeing 17/33 etc. It's a common joke that orchestral writers intentionally rehearsal mark bar 69 just to make conductors say it out loud but in fact this is just a coincidence as 32 measure musical ideas with a 4 measure introductory phrase is extremely common.